Thick ass thin patience shirt

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Grey hoodies layered Thick ass thin patience shirt under the pastel tweed suits, a catwalk on top of an apartment building with concrete benches instead of gilt chairs, looking out over the rooftops of Marseille, France’s less manicured second city. Chanel has – in fashion speak – a New Look. In the parlance of 2024, it is in its gritty era. “If Marseille is unexpected, that’s good. We don’t want to be stuck. We need to take risks if we want to show that Chanel is for everyone,” said Bruno Pavlovsky, Chanel’s president of fashion, before the brand’s first ever show in the city. “If we were just for the happy few in the Rue Cambon [in Paris], then that would be the beginning of the end.” To be relevant and modern now means engaging with diversity and real life – even for a billion-dollar luxury brand. Coming on the heels of shows in Manchester last year and in Dakar, Senegal, in 2022, the choice of Marseille to showcase this summer’s cruise collection reflects a new strategy at Chanel. “We don’t always want to talk about the history of Chanel – we want to be about the future. Fashion is an outlook, and it is for everyone,” Pavlovsky said.

Thick ass thin patience shirt, hoodie, sweater, longsleeve and ladies t-shirt

 

Unisex shirt
Unisex shirt

 

Women's shirt
Women’s shirt

 

Longsleeve shirt
Longsleeve shirt

 

Sweater
Sweater

 

Hoodie
Hoodie

Thick ass thin patience shirt a personal branding expert, said the decision to partner with the mass retailer is part of a wider strategy. “Brand is all about connection, and by collaborations with Mango she is expanding her audience and giving them the opportunity to buy into her brand. This may be entry level but over the years that relationship may grow, for example via makeup and eventually her eponymous fashion brand.” Beckham’s collection is the final in a tetrad of luxury designer collaborations unveiled by fast fashion retailers this month. While H&M teamed up with the emerging, edgy designer Rokh and & Other Stories partnered with the whimsical Chinese designer Susan Fang, pieces from both can still be found in stores. Although Mango played it safe by choosing a well-known name and leaning heavily into what shoppers called a “typical VB aesthetic” consisting of a muted colour palette and simple silhouettes, it is a strategy that has proved fruitful. By noon Mango had completely sold out of the jewellery and shoppers were advised to join a waiting list for pieces, including a £170 black slip dress.

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