Octopus Bike Alan Maia shirt

Product Description

Though a very current Octopus Bike Alan Maia shirt trend, the connection between fashion and tennis is longstanding. In the 1920s, French player Suzanne Lenglen became a fashion plate thanks to wearing Jean Patou designs on court. Tennis stars René Lacoste, Fred Perry and Stan Smith all lent their names to clothing and shoes still in many a modern wardrobe. A pavé diamond bracelet is known as a tennis bracelet thanks to America’s Chris Evert wearing one in the 1978 US Open. Then there are the competitors who made style statements by challenging the traditional whites – from John McEnroe and Bjorn Borg in the 80s, to Steffi Graff’s and Andre Agassi’s neons in the 90s. Other notable fashion moments on court include Billie Jean King’s button-through dress worn for the “battle of the sexes” match with Bobby Riggs in 1973 and Serena Williams’ black catsuit with a red band at the 2018 French Open. Stuart Brumfitt, the editor of tennis style magazine Bagel, says that the sport’s sunkissed circuit is key to its elevated fashion status: “You watch the rugby or football through the winter, and it’s pouring with rain. Tennis is always in these amazing locations. There’s a bit of inherent glamour to it.”

Octopus Bike Alan Maia shirt, hoodie, sweater, longsleeve and ladies t-shirt

Unisex tshirt

Women’s tshirt

Longsleeve tshirt

Sweaters

Hoodies

Fashion justice Octopus Bike Alan Maia shirt solutions come from the communities most impacted by Big Fashion’s greed, which is why I am so excited about the Or Foundation’s Speak Volumes campaign. It’s led by the second-hand community at the Kantamanto market, in Accra, Ghana, who work tirelessly to cope with overproduction. Speak Volumes is demanding industry-wide accountability on annual production numbers, and is calling on all fashion brands to disclose their production volumes. In November, brands including Lucy & Yak, Finisterre and Stripe & Stare all disclosed their annual production volumes. This is a win for accountability as we look to develop data-driven policies that cap the amount of clothing Big Fashion produces. I’m excited about how enthusiastic and inspired young people are about conscious fashion and doing things differently to my own generation. When I started in this industry I would be constantly asked (in a quizzical way) why I focused on ‘sustainable fashion’. Now, younger people are asking me why there are fashion brands and organisations who aren’t doing things in a more conscious way.