Mark Messier game 7 shirt

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Grey hoodies layered Mark Messier game 7 shirt under the pastel tweed suits, a catwalk on top of an apartment building with concrete benches instead of gilt chairs, looking out over the rooftops of Marseille, France’s less manicured second city. Chanel has – in fashion speak – a New Look. In the parlance of 2024, it is in its gritty era. “If Marseille is unexpected, that’s good. We don’t want to be stuck. We need to take risks if we want to show that Chanel is for everyone,” said Bruno Pavlovsky, Chanel’s president of fashion, before the brand’s first ever show in the city. “If we were just for the happy few in the Rue Cambon [in Paris], then that would be the beginning of the end.” To be relevant and modern now means engaging with diversity and real life – even for a billion-dollar luxury brand. Coming on the heels of shows in Manchester last year and in Dakar, Senegal, in 2022, the choice of Marseille to showcase this summer’s cruise collection reflects a new strategy at Chanel. “We don’t always want to talk about the history of Chanel – we want to be about the future. Fashion is an outlook, and it is for everyone,” Pavlovsky said.

Mark Messier game 7 shirt, hoodie, sweater, longsleeve and ladies t-shirt

 

Unisex tshirt
Unisex tshirt

 

Women's tshirt
Women’s tshirt

 

Longsleeve tshirt
Longsleeve tshirt

 

Sweaters
Sweaters

 

Hoodies
Hoodies

The collaboration is a Mark Messier game 7 shirt major coup for Mango but Beckham will be just as pleased. It cements her status, not only as a designer that has reach well beyond the hallowed front row, but as a bona fide standalone brand. Her husband, David, may be credited with kickstarting “Brand Beckham” with his Pepsi adverts and pants for H&M but it is Victoria who has earned the moniker of fashion’s hardest grafter. In the early days of her career she cleverly carved out her Posh Spice persona, during the noughties she leaned heavily into the Wag aesthetic before retiring that role, including the bright bodycon and flashy Birkin bags, in an attempt to become a fashion designer taken seriously by the industry. The pivot has paid off. In 2022, she decided to keep her atelier in west London but restage her show in Paris. Two years later, she continues to hold the coveted Friday night headline slot of fashion week and Anna Wintour has a regular seat next to David and the four Beckham children. Evolving beyond ready-to-wear, now eyewear, handbags, makeup and fragrance also feature. Last year, the brand turned a profit for the first time.

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