Boston Bruins hockey Win Hug Repeat shirt

Product Description

Boston Bruins hockey Win Hug Repeat shirt RBC produces its merch via Everpress, an online retailer that allows individuals to upload designs and sell stock on a made-to-order basis. Gaia Di Siena, senior brand marketing manager at Everpress, says sport has long been a recurring theme, but describes a recent “phenomenon” of “run-themed” T-shirts, with many promoting completely fictitious clubs. “I’m not surprised as running is arguably the activity [that] anyone is getting into right now,” she says, noting how designs available on Everpress tend to “mirror what is currently relevant in culture and society”. Hobson believes that fashion and running have always “coexisted”, pointing to the current ubiquity of New Balance’s 990 trainer, which was originally released in 1982 as a running shoe. But also that the sport’s recent rise in the style stakes has pushed prices up, making people feel that they need to spend lots of money to be involved. That said, anything that gets people running is good. “If it means more people feel like there’s a look for them, and they can go running and feel comfortable in an aesthetic they’re chasing, then go for it.”

Boston Bruins hockey Win Hug Repeat shirt, hoodie, sweater, longsleeve and ladies t-shirt

Unisex tshirt

Women’s tshirt

Longsleeve tshirt

Sweaters

Hoodies

In the grid of product Boston Bruins hockey Win Hug Repeat shirt listings, a yellow rectangle indicates if a product is trending: “Trending-Plazacore”, “Trending-Western”, “Trending-Mermaidcore”, and “Trending-Y2K” tags all appear in the new arrivals. “Plazacore” is blazers and faux-tweed in pastels and beige. “Mermaidcore” means a pile up of sequins and glitter. “Western” brings up fringe jackets and bustier tops, fake leather cowboy boots and leopard-print silk blouses. The collection is unimpressive in small doses but starts feeling remarkable as you click through the pages. If I search the word “trending”, there are 4,800 items labelled with trends I’ve never heard of even after a decade-plus of closely following fashion blogs and Instagram accounts: Bikercore, Dopamine Dressing, RomCom Core, Bloke Core. Each phrase alone generates hundreds or thousands of search results of garments ready to buy and ship. Shein is the world’s most-Googled clothing brand, the largest fast-fashion retailer by sales in the US, and one of the most popular shopping apps in the world. Its website is organised into dozens of categories: women, curve, home, kids, men and beauty, among others, though the women’s clothing section anchors the site. There are hundreds of thousands of products available, and many of them are sorted into Shein’s collections. There’s Shein EZwear, which is solid-colour knitwear and sweatpants with cutouts, and Shein Frenchy, which means delicate floral prints, lace and bows.