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aking inspiration It’s draft day do not disturb shirt from the fashion capital of the world for a global event in France was always going to be fraught. A faux pas akin to comparing a cheesymite scroll to a croissant, or neglecting to tell an ally about a new submarine deal. It’s hard not to overstate this: the French team’s uniforms – a chic navy-blue suit and white shirt – were designed by the former Vogue France editor Carine Roitfeld in collaboration with the biggest luxury conglomerate in the world, LVMH. They will be custom-made in Italy by Berluti – a famous tailoring house. By contrast, the Australian blazers, skirts and shorts contain “stretch fabrics” and are made in China. At the uniform unveiling, nine athletes who are hoping to represent Australia in Paris modelled the uniforms, including sprinter Torrie Lewis (the newly crowned fastest woman in the country), Matildas striker Michelle Heyman, men’s rugby sevens captain Nick Malouf and Australia’s first Olympian in breaking (AKA breakdancing), Jeff Dunne.
It’s draft day do not disturb shirt, hoodie, sweater, longsleeve and ladies t-shirt
In the grid of product It’s draft day do not disturb shirt listings, a yellow rectangle indicates if a product is trending: “Trending-Plazacore”, “Trending-Western”, “Trending-Mermaidcore”, and “Trending-Y2K” tags all appear in the new arrivals. “Plazacore” is blazers and faux-tweed in pastels and beige. “Mermaidcore” means a pile up of sequins and glitter. “Western” brings up fringe jackets and bustier tops, fake leather cowboy boots and leopard-print silk blouses. The collection is unimpressive in small doses but starts feeling remarkable as you click through the pages. If I search the word “trending”, there are 4,800 items labelled with trends I’ve never heard of even after a decade-plus of closely following fashion blogs and Instagram accounts: Bikercore, Dopamine Dressing, RomCom Core, Bloke Core. Each phrase alone generates hundreds or thousands of search results of garments ready to buy and ship. Shein is the world’s most-Googled clothing brand, the largest fast-fashion retailer by sales in the US, and one of the most popular shopping apps in the world. Its website is organised into dozens of categories: women, curve, home, kids, men and beauty, among others, though the women’s clothing section anchors the site. There are hundreds of thousands of products available, and many of them are sorted into Shein’s collections. There’s Shein EZwear, which is solid-colour knitwear and sweatpants with cutouts, and Shein Frenchy, which means delicate floral prints, lace and bows.
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